Orientation

Self-Designed Development

Pattern ID: 
761
Pattern number within this pattern set: 
106
Justin Smith
The Public Sphere Project & St. Mary's University
Version: 
2
Problem: 

All too often development initiatives are designed and implemented by outside professionals, politicians and wealthy elites. Neither community empowerment nor fundamental sustainability plays a central role in many of these interventionist projects. And just as bad, they fail to honor the basic desires and knowledge possessed by these people. Thus displacement, increased unemployment and the overall degeneration of livelihoods becomes the normative result of mis-planned, mis-interpreted and thus, mis-implemented development. Similarly, even among the well-meaning development NGOs a culture of dependence tends to emerge with communities being perpetually tied to the expertise and monetary assets that these organizations bring with them.

Context: 

Before governments, international development agencies and corporate stake holders attempt to define the nature of development for a particular community or region (or for the world for that matter), peoples must proactively assert their own paradigm as a challenge to the problematic realties that have come from vertically planned development schemes, and to break out of dependency.

Discussion: 

Stepping away from the interventionist model of development, self-designed or autonomous development emphasizes at its core development designed and implemented by the people it is intended to affect. While on one hand this pattern presents an orientation towards the practice and approach of development at one level, at another it is meant to be translated into the direct actions of peoples pursuing the right to define the trajectories of their lives, the lives of their families and their overall communities. It tries to avoid the assumption that all peoples want to be developed, rather it does assume that peoples wish to enjoy a certain type of life defined on their own terms and the hope is that they have the opportunity to realize that desire in their life-time.

The words self-designed or autonomous are meant to address the fundamental notions of power, who has it, who uses, and how it’s used and to what end. As a pattern that values autonomy, but also a notion of development towards greater well-being traditional as well as modern knowledge must be acknowledged, understanding that they do not always have to be perpetually competing forces, but when approached carefully they can be utilized to promote viable path towards community transformation that honors the social, cultural and political realities a community exists within. Thus, the overall basis of the self-designed development places both the responsibility and power of change into the hands of those who have been historically disempowered through the processes of traditional ‘developmentalism’.

At the level of orientating this process, its necessary to re-frame development and stress a redefinition of the roles between peoples in communities seeking transformation and the various outside agents who are working for authentic social and economic change. Here we would emphasize facilitation over the management and design on the part of the part of the so-called professional, and community independence and autonomy over dependence.

Take for example, the Participatory Rural Appraisal (PRA) (See: Action Research) so often thought of as the mainstay of the development practitioner seeking to design projects, becomes instead an awareness tool for community members themselves to guide their own decision making process on what steps are to be taken to better their livelihoods, and offer clear paths to achieving that. In fact this tool can be used by a community without the need for complex levels of understanding into social research and can be used in a relatively low-tech way within a variety of settings. Therefore, the role of the outside agent can be to act as observer and identify ways in which they can help a community realize their mutually defined goals.

At the level of implementation the pattern can guide specific actions to be taken up by communities to include any number of projects defined by a community. For example, projects can be anything from a system of check dams used to provide electricity to power a rural village; another project could be the construction of a primary school or health center for women. They can include the creation of farming cooperatives to ensure the community not only achieves the ability to provide sustenance, but can then also generate income by selling their products outside their geographical community.

Undoubtedly the use of this pattern at this level will be context specific and must be shaped by the various needs and desires, and including the capacities and capabilities of peoples seeking to pursue this pattern of development. This recognizes that not all communities possess the same needs or desires, nor do the posses the same levels of capacity or capabilities. Therefore in one community where the level of civic capacity is high, as well as a great deal of cohesion and participation among community members, then a more autonomous approach to development is going to be more easily realized.

Yet, to a community that lack a certain level of capacity and cohesion it may be necessary for the community to seek the assistance of an outside agent to facilitate in the process. This could include consciousness raising, financial support, transfer of knowledge and so forth, but fundamentally any such assistance must be a result of the wishes of the community and brought forth based upon the terms and desires of those these plans are meant to assist.

There may however, be situations in which such a pattern may not be at all viable, or only very minimally. This is particularly true in situations of displacement, through war, famine or other outside forces that breaks a necessary level of cohesion due to fissure in the very nature of their communal ties, and thereby fragmenting the people’s capacity to coordinate and act collectively. In these situations, the pattern may still be utilized but it will be much more of a goal to be actualized by development agents who are seeking to ameliorate the problems associated with fragmented communities. The pattern thus becomes a guiding force for the interventionist, and care must be taken not to cross the boundary of creating development dependence among peoples.

In these situations it can also be potentially problematic as it can be difficult for agencies to relinquish control over development initiatives as community reconstitute themselves and gain a level of independence and cohesion that would allow for them to participate in a process of autonomous development. And since its difficult to say when the work of an NGO is done in area there remains this tendency maintain a role of interventionism long after a community has acquired the capacity to define their own goals. It therefore begins to become the kind of development the outsiders envision and not that of the community.

Thus, this pattern not only becomes an orientation to community driven development but an orientation and guide by which NGOs themselves can pursue a process to empower communities by emphasizing any number of projects designed to empower peoples to regain control over their lives in the wake of a rapidly modernizing world.

Solution: 

First, those among the professional development community should not always assume that a community wishes to be or needs to be developed. Rather support to communities should be pursed based on invitation. For the communities themselves this is an opportunity to empower themselves and to project the ways in which they wish to interact and be defined in the process of modernization that is going on everywhere. It is an opportunity to exert their own sense of identity and influence their livelihoods as best and most effectively as possible in the face of so many outside forces that are consciously and unconsciously seeking to define their collective futures.

When pursuing a development project peoples must come together, discuss, plan and decide what they want. If the community chooses to maintain a traditional way of life it becomes up to them on how they will protect that. And in the event that a community does seek outside assistance it is up to them to define the nature and terms of that relationship to those working with them from the outside. And for those with a low-capacity for truly implementing such an approach any initiative must incorporate the necessity of capacity building for communities to achieve a level in which they can envision their own development. Ultimately, the realization of a community’s independence rather than dependence in this world should be at the fore in such circumstances.

Verbiage for pattern card: 

Development initiatives are often designed and implemented by outside professionals, politicians and wealthy elites. Neither community empowerment nor fundamental sustainability plays a central role in many of these interventionist projects. Communities must take the opportunity to proactively assert their own paradigm and to exert their own sense of identity and influence in the face of outside forces attempting to define their collective futures.

Pattern status: 
Released
Information about introductory graphic: 
Wikimedia Commons

Self-Help Groups

Pattern ID: 
762
Pattern number within this pattern set: 
105
Justin Smith
The Public Sphere Project & St. Mary's University
Version: 
2
Problem: 

Individual capacity among poor peoples in the developing world, particularly women to establish credit and develop self-sufficient businesses is problematic. Lack of assets, and stable employment lends a view that these peoples are not credit worthy, thus they are barred from a variety of economic opportunities.

Context: 

Organizing groups to support collective and individual credit acquisition, as well as formal and informal skills training can assist peoples in accessing the capital necessary to initiate small businesses and ultimately help build livelihoods for families and communities.

Discussion: 

A very basic description of the Self-Help Group (SHG) has been summarized by the Rural Finance Learning Center. According to their definition: " Self-help groups are usually informal clubs or associations of people who choose to come together to find ways to improve their life situations. One of the most useful roles for a self-help group is to provide its members with opportunities to save and borrow and it can act as a conduit for formal banking services to reach their members. Such groups can provide a guarantee system for members who borrow or they may develop into small village banks in their own right. In rural areas self-help groups may be the only way for people to access financial services " (2006).

The structure of the SHG is meant to provide mutual support to the participants by assisting one another in saving money, opening up cooperative banking accounts that help women and other peoples to build credit with a lending institution. The SHG also functions to support members through maintaining consistent contact among group members to aid the individual’s savings goals, to help support the creation of these micro-enterprises. Often the SHG helps in the conception of these businesses and even the implementation of these enterprises upon receipt of the micro-loan.

The SHG also supports accountability for ensuring that the loans are paid back and the SHG can continue to include other members and support greater access to credit and capital to those within their community. SHGs also provide a space which facilitates the discussion of many issues pertaining to the community’s socio-economic, educational and health status. Thus, the formation of this group provides a forum to initiate many participatory activities (including training and awareness camps).

This process has also shown to increase confidence among participants, and help support greater levels of decision-making status in their society, particularly within South Asia. This hopefully will encourage members to participate and contribute in general social and political matters in their respective villages.

As peoples are supported in building their credit they in turn are able to apply for micro-loans geared towards a number of self-sufficiency based business ventures. Many of the business commonly financed consist of seamstress shops, beautician parlors, and in the rural areas these business can be as diverse as natural healing clinics, chicken farms and aqua-culture projects, to silk weaving or any number of handcraft based ventures.

While a great number of SHGs have been initiated by communities themselves, many of the SHGs are implemented through the help of an NGO that can provide the initial information and support to establish these groups. Such information and support often consists of training people on how to manage bank accounts to include deposits, withdrawals and balancing of the cooperative and individual accounts. Similarly informal education regarding a number of possible trades can take place in order to build up the capabilities of the participants to function as business owners.

But the SHG has some instances shown problems that must be addressed when considering their use as a pattern of community empowerment. For instance, many of these people are in absolute poverty and the little that they do save can put a family in an already precarious financial situation in a worse of place.

Other issues revolve around the nature of work and the family in developing countries where the women are often the primary householder while the male is involved in work outside the house. The creation of these businesses often adds greater levels of work upon women as they are committed to the SHG and the creation of their business to support their income and yet their household duties are still expected to be met by their husbands. In these situations the pressures can be immense to juggle the business, household chores and the rearing of children.

However, in response to some of these problems many NGOs have sought to play a critical role in lessening that burden by offering school to children and thereby giving women members the ability to pursue their career goals by providing a place for their children to go while simultaneously providing education to those children that would otherwise be working at home. Despite some of the draw backs the role of the SHG is still a vital and growing component of bottom-up development, and hopefully eventuating self-designed development in the future

Solution: 

Despite the problems some of the participants have faced due to the changing nature of their socio-economic status; the SHGs offer one approach to create associations of support for some of the most economically marginalized groups within society. Through the desire of women and other members of the community these SHGs can provide an organized structure for providing employability and ownership for peoples otherwise left out.

Overall, communities themselves can act to develop similar groups (or with the aid of NGOs working in the area), as these programs can be realized with relatively little resources from the outside.

It should also be noted that the SHG is not a panacea to social and economic development, and should only be one part of a larger solution to addressing poverty in communities. Other patterns must be called in to address some of the social consequences that can arise from the creation of an SHG.

Careful attention must be paid particularly to women as they are often the primary benefactors of the SHG and yet the amount of work involved is no less stressful and difficult for them. Other steps might also be taken to addresses these issues to pursue and integrated approach to supporting development.

For an in-depth guide to SHGs see: A handbook for trainers on participatory local development: The Panchayati Raj model in India.

Verbiage for pattern card: 

Individual capacity among poor peoples in the developing world (particularly women) to establish credit and develop self-sufficient businesses is often unrealized. Organizing groups to secure collective and individual credit, and skills training, can help in accessing the capital needed to build businesses and livelihoods. Self-Help Groups offer one approach to create associations for economically marginalized groups.

Pattern status: 
Released
Information about introductory graphic: 
Image: Justin Smith

Sense of Struggle

Pattern ID: 
436
Pattern number within this pattern set: 
104
Douglas Schuler
Public Sphere Project (CPSR)
Version: 
2
Problem: 

There are myriad forces in the world. Some of them are working to change it, to create an alternative future while some of them are working to preserve the status quo and to perpetuate injustice and privilege. Many of the forces that are the strongest are the ones that must be challenged: A casual response is inadequate: a sense of struggle is necessary to meet those challenges.

Context: 

This pattern is applicable to any person or group that is working towards the solution of a seemingly intractable social or environmental problem.

Discussion: 

Social change is not easy. Effecting change is long term and not trivial. The change that is needed may not occur until long after the deaths of the people who first seek it. A sense of struggle can bind together a group dedicated towards positive social change.

A sense of struggle emerges from the realization that the problem is very deep and the appreciation that there will be setbacks over the long-term. A sense of struggle lies midway between unwarranted optimism and helpless despair and cynicism.

A sense of struggle which is often necessary in social activism can change over time into something less desirable. Sometimes, a too grim sense of struggle can result in not acknowledging a genuine opportunity when it comes along. A sense of struggle unrelieved by humor, cameraderie, etc. can even give way to dogmaticism, paranoia or messianic thinking. Being flexible and open to new approaches and to new people who share your concerns is the best way to avoid these problems.

"If there is no struggle, there is no progress. Those who profess to favor freedom and yet deprecate agitation, are men who want crops without ploughing up the ground; they want rain without thunder and lightning; they want the ocean without the awful roar of its mighty waters. Power concedes nothing without a demand!"
    —Frederick Douglass

Solution: 

We need to cultivate a sense of struggle and, at the same time, make it easier for those who do struggle.

Verbiage for pattern card: 

Many of the strongest forces in the world must be challenged. A Sense of Struggle can unite a group striving for positive social change. A Sense of Struggle lies between optimism and despair. We need to cultivate a Sense of Struggle and, at the same time, make it easier for those who are involved in the struggle. According to Frederick Douglass, "If there is no struggle, there is no progress."

Pattern status: 
Released
Information about introductory graphic: 
Gandhi, Salt March; Wikimedia Commons

Online Anti-Poverty Community

Pattern ID: 
743
Pattern number within this pattern set: 
103
Penny Goldsmith
PovNet
Version: 
2
Problem: 

Anti-poverty advocates and activists are isolated in their own communities. They often do not have the communications and education and training resources they need to do their work. Poor people do not have the information they need to exercise control over their lives and get the resources to which they are entitled or to advocate effectively for themselves.

Lack of access to communication severely limits opportunities for building communities where poor people can help themselves access the resources they need and for advocates and activists in the anti-poverty community to be involved in organizing for social change locally, nationally and internationally.

Context: 

The players in this online movement include poor people and advocates involved with community advocacy groups, settlement workers, multicultural groups, seniors organizations, disability groups, legal aid, test case interveners, labor organizations, public libraries, women

Discussion: 

Poverty is a debilitating worldwide problem that affects poor people directly as well as society at large. Although access to information and resources is critical to overcoming poverty and alleviating the problems of people living in poverty, poor people and anti-poverty advocates traditionally have less access to the Internet and other communications technologies.

Although poverty and computers do not make for an obvious alliance, it is clear the two worlds must connect unless we want to have a society where access to information and resources is only for those who can afford it.

Public access sites are rarely adequate to satisfy public need; users need people to help them do online research and free printers to print out forms and information. Hosts of public access sites need funding to keep equipment up-to-date and tech support to keep computers and Internet connections running smoothly. Lack of access to communication makes it difficult to connect communities in the anti-poverty world outside their local regions.

PovNet is a non-profit society created in British Columbia, Canada in 1997. It is an online resource for anti-poverty advocates and poor people, created to assist poor people and advocates involved in the communities identified above through an integration of offline and online technology and resources.

PovNet works with advocates and activists across Canada involved in direct case work and social action and justice. Some of these groups include:

* The National Anti-Poverty Organization (http://www.napo-onap.ca/), a national voice for poor people, working to eliminate poverty in Canada

* The Canadian Centre for Policy Alternatives (http://www.policyalternatives.ca/), a left-wing think tank doing research for change in social policy

* Canadian Social Research Links (http://www.canadiansocialresearch.net/), an all-inclusive resource for social policy information about poverty in Canada

* DisAbled Women's Network of Ontario (http://dawn.thot.net/), an online inclusive community fostering virtual activism and individual empowerment locally and globally

* The Canadian Feminist Alliance for International Action (FAFIA) (http://www.fafia-afai.org/home.php), a coalition of over 50 Canadian women’s equality-seeking and related organizations organized to further women’s equality in Canada through domestic implementation of its international human rights commitments.

* The Toronto Disaster Relief Committee (TDRC) (http://www.tdrc.net/), a group of social policy, health care and housing experts, academics, business people, community health workers, social workers, AIDS activists, anti-poverty activists, people with homelessness experience, and members of the faith community who provide advocacy on housing and homelessness issues and lobby the Canadian government to end homelessness by implementing a fully funded National Housing Program.

PovNet has become an online home for advocates in BC and across Canada. Its Web site provides regularly updated information about issues and policy changes.

Using PovNet resources is an interactive process. Advocates learn the tools because they find them useful in order to do the social justice and case work that they care about; poor and otherwise marginalized people find the Web site when they need information that is relevant to their lives.

For example, PovNet email lists have grown over the years into invaluable resources for specific campaigns (for example the Raise the Rates campaigns in both Ontario and British Columbia to raise welfare rates). They also provide an online support network for advocates working in sometimes quite isolated areas in British Columbia or in other parts of Canada.

As one advocate put it: "I love the PovNet list - on the lighter side there's the kibitzing going on amongst the subscribers which often brings me to laughter - always a good thing in this job. On the serious side - the exchange of ideas and generous sharing of experience is a huge boon to those of us who often don't have time to pick up the phone to seek advice from our colleagues."

Another subscriber says: "The lists that I am a subscriber provide me with first-hand current information on what issues are affecting BC residents and/or newcomers. I am able to provide useful information and referrals to some of the requests coming through PovNet lists. They are an invaluable and efficient resource for community advocates, settlement and family workers, especially those issues that are time-sensitive and need an immediate response."

Other PovNet tools include a Web site which is updated once a month with new information, online education and training courses (PovNet U) for poor people (for example the course, "Be Your Own Advocate") and for advocates ("Introduction to Advocacy," "Disability Appeals" and "Tenants' Rights"), as well as an online space for anti-poverty community groups to have their own Web spaces, calendars, and discussion boards.

PovNet is a flexible in that it can adapt to needs as specific campaigns emerge. For example, we set up an email list for a new campaign to raise welfare rates, and created an online hub for papers and press releases when a group of anti-poverty activists traveled to the United Nations in Geneva to speak on behalf of the social and economic rights of poor people in Canada.

Building a successful online movement in anti-poverty communities includes, first and foremost, the people. Start by finding local community workers who want to broaden their connections, getting together key people (without computers) to talk about what is needed and identify the technological limitations, communicate with advocates and activists in diverse anti-poverty communities, both urban and rural, First Nations, aboriginal, different cultural communities, disability groups, women, youth, seniors, workers, human rights and anti-poverty workers, and international anti-poverty workers.

Then identify the barriers, which could include access to the technology (education, money, literacy, language), how to share information, resources and skills between "have" and "have-not" advocacy communities (e.g. community advocates and advocates in funded agencies, etc.), researching how to provide online resources in languages other than English and how to provide an online space for poor people to communicate and access information via public access sites and interactive Web-based resources.

Barriers for advocates and activists using PovNet tools have changed over the years. Initially, fear of technology was a big factor. But as advocates observed its use as a communications tool, they taught and continue to teach each other. Money for computers and printers is an ongoing problem; as the technology demands higher-end equipment. For example, advocates in rural communities with dialup access get frustrated with attachments that take up all their dialup time. The anti-poverty work becomes harder as governments slash social services; the advocates have fewer resources to do their work. Technology cannot address such needs.

Despite the difficulties, the network continues to grow, establish links with other organizations both in Canada and internationally, and exchange ideas and strategies for advancing social change.

Solution: 

The most effective online anti-poverty communities are constructed from the bottom up rather than the top down. Their resources are defined and created by advocates and poor people to address the need for online anti-poverty activism as it arises. Electronic resources can provide additional tools, but they are activated and made useful by the underlying human and locally based networks where the work of advocacy is actually being done.

Verbiage for pattern card: 

Because anti-poverty advocates and activists often don't have the education and training resources or communications they need, their opportunities for building communities are limited. At the same time, poor and marginalized people don't have the information they need to exercise control over their lives or get the resources they need. The most effective online anti-poverty communities are defined and created by advocates and poor people to address needs as they arise.

Pattern status: 
Released
Information about introductory graphic: 
PovNet

Community Animators

Pattern ID: 
752
Pattern number within this pattern set: 
102
Justin Smith
The Public Sphere Project & St. Mary's University
Version: 
2
Problem: 

Development professionals often find it difficult to adequately assess the broad spectrum of problems a community faces, as well as grasp and utilize the various assets the community has to work with. The lack of grassroots knowledge has proven problematic in that development schemes are often mismatched in scale and relevance to the community’s needs, abilities and liabilities. Thus the conceived solutions for encouraging community capacities and livelihoods fall short of their objectives.

Context: 

Through their lived experience, community members trained in assessment techniques and information gathering can provide contextual understandings of the assets and liabilities a community possesses that would otherwise go unnoticed to the outside professional. Similarly they can act as agent for the process of conscientization and subsequent mobilization for peoples to pursue change and empowerment.

Discussion: 

In response to the failures of 'top-down' approaches to development, a shift towards emphasizing participation and empowerment have begun to make their way into the mainstream of development practice. This move toward "bottom-up," "farmer-to-farmer," and "grassroots" communication has been a fundamental reorientation. Following, the 70s and 80s, years often associated with the dark ages of development a new light has come about through alternative practices that seek to employ the community’s themselves in defining their needs, mapping out there assets and coming to terms with their own liabilities.

Through a variety of participatory processes both community members and development professionals have had the opportunity to jointly design community improvement schemes that are both appropriate to the community's needs and wants, as well sustainable and empowering.

As a result of relative success, the role of the community animator has become an increasingly important component for enabling this process of cooperation and participation between the development practitioner and the community members themselves. In some ways the animator acts as both initiator and on-going advocate for his or her community's development through regular open communication with both community members and the representative staff working in the area.

In the past highly educated teams of researchers and development field workers would enter a community and employ any number of assessment tools to identify community needs. Some of which were participatory in nature (see Power Research pattern). Upon return to their offices these assessments would be used to design various projects ranging from indoor lavatories, to treadle pumps, to community telecenters. In many cases it was shown that these projects failed to support the kind of long-term growth in people’s livelihoods they were thought to bring. Rather than looking at what the community wanted or needed from their cultural and social point of reference; these professionals designed projects relative to their point of reference.

Instead of persisting with this paradigm, NGOs such as the Institute for Integrated Rural Development (IIRD) have pursued vigorous development campaigns in Bangladesh. In this example the community animator has become a central agent for helping to identifiy and express the needs and desires of a community, as well as initiating and supporting change to include, informal education, ideas for micro-enterprise, and even supporting the creation of women’s self-help groups that have enable a number of women in rural areas to gain access to credit and thus empower them to pursue economic generating activities.

Here organizations such as IIRD would send exploratory panels out to the communities, as a "get to know you" campaign. Over a period of time they would identify predominately young men and women that they would sponsor for further education. The pool of students would often serve as the primary group that would go on to perhaps become powerful community animators.

Not only were they given a valuable education they still retain those familial bonds to their community that often gives them an immediate advantage in having the lived experience of their particular area, as well the rapport of being a community member.

However, problems of jealousy and apprehension can be potentially problematic and it is important that groups and agencies that do seek to draw advocates from the field they seek to assist find ways to mitigate the potential social conflict that might arise. Unfortunately, it may not be possible to completely eliminate it. But it is perhaps a far better approach than previous alternatives

Solution: 

The community animator can act as a critical link between the community and any NGO Collaborator. It should be noted that by those in the field for social change that local citizens and activists can often better activate a community’s sentiments and bring about awareness for the possibility to realize change than an outsider who may be perceived to have little understanding of the real issues at stake.

Beyond the processes of concientization that a community animator can bring to the process; NGOs can also assist these community members in training for information gathering and needs assessments to help refine the basic kinds of projects and programs that might be of benefit to a community.

Verbiage for pattern card: 

Development professionals often find it difficult to adequately assess the broad spectrum of problems a community faces — or the various assets the community has to work with. This often means that development schemes are mismatched with the community's needs, abilities and liabilities. Community Animators can act as critical links and local citizens can often better activate a community to realize change than an outsider.

Pattern status: 
Released

Shared Vision

Pattern ID: 
438
Pattern number within this pattern set: 
101
Stewart Dutfield
Marist College
Douglas Schuler
Public Sphere Project
Version: 
2
Problem: 

In any collective enterprise, the participants have diverse goals and points of view. Not everyone will agree that a given course of action is the best available, and the results of collective action may not meet all expectations. Not knowing that they are pursuing dissimilar goals, people may work at cross purposes. Over time, especially where involvement is voluntary, commitment to the enterprise may erode or the group may become less diverse.

Context: 

Organizations dedicated to a social or environmental issue attract people from diverse backgrounds, with strong feelings and differing levels of experience and interest. Such a group is bound together by the common concerns of a diverse membership, and those who feel underserved within the group may dissipate the efforts of the group or take their energies elsewhere. Building upon and integrating shared concerns into a shared vision helps members to focus their involvement in the group, so as to better orient their energies toward the collective enterprise.

Discussion: 

A McKinsey report on nonprofits states that not-for-profit organizations have a special need for a vision as a means to guide their actions and evaluate outcomes. A “compelling, easy-to-understand description of how the nonprofit would like the world to change in the next three-to-five years, what role the organization will play in that change, and how the nonprofit will measure the success of its role” (Kilpatrick & Silverman, 2004, p. 3), the vision should pervade the organization’s activities: an ultimate guide for making decisions and setting goals in alignment with collective values and aspirations.

A vision should express values, purpose, and progress toward a better future. It should be neither too specific nor too general. Detailed goals, though necessary, do not belong in the vision itself; they easily become outdated, either once they are attained or when unforeseen opportunities and unexpected consequences occur. On the other hand, noble sentiments and statements of principle do not always easily translate into action under complex circumstances.

A shared vision should be clear and compelling, aspirational for a better world in the future, and describable in simple terms. It should be capable of being understood as a common purpose, and of acting as a guideline for evaluating decisions and outcomes on a continuing basis. Nanus (1992) recommends that a vision be challenging but realistic, and developed by people throughout the organization.

The content of a shared vision is less important than the life it brings to the organization. Peter Senge quotes Robert Fritz that "It's not what the vision is, it's what the vision does." (Scharmer, 1996, para. 30). A shared vision comes from the individual visions of group members; it becomes a force for action through the process of becoming shared. The difference between the shared vision and current reality should generate energy for change. Through its use, a shared vision should ensure that strategic decisions and specific goals are aligned with the organization’s values.

To provide both accountability and allegiance to collective values and goals, a vision must be successfully put into practice. According to Etienne Wenger, "One can design visions, but one cannot design the allegiance necessary to align energies behind those visions." (1998, p. 229); members’ allegiance can, however, be encouraged in the way a group or organization enacts a shared vision—how its members live out their accountability to collective values and goals. One way to promote allegiance to a vision is to use and communicate it constantly; another is to promote behavior, both inside and outside the organization, which is consistent with the vision.

A shared vision lives constantly in tension with fast-changing and unpredictable circumstances. To pursue a vision while ignoring what is practical and relevant cannot sustain an organization, yet the vision is an essential guide to action through a succession of new circumstances and possibilities. Brinckerhoff (2003) believes that not-for-profit organizations should respond flexibly to external demands, while remaining in alignment with the collective purpose. By maintaining the shared vision, an organization learns not only how to do better, but also what better to do; “The world changes, and so must the vision.” (Nanus, 1992, p. 20).

A shared vision helps to guide an individual project with specific tasks and finite lifespan (Christenson & Walker, 2004). Developed in conjunction with stakeholders both within and outside the project members (for example, developers, funders, and the community at large), it helps people make sense of the project plan and their contributions to it. An easily understood, inspiring, credible and challenging vision can create and sustain the alignment of members’ energies, their enthusiasm and allegiance to the group, and their accountability to shared values and specific goals.

When a community or civic project first begins, participants may be highly enthusiastic, each with a strong conception of what the project should be. It is tempting to jump right in and assume that everybody shares the same vision. Proceeding from this ambiguous and contradictory beginning may lead to division and hard feelings within the group, and to unsound early decisions that become "built-in" to the system.

Developing a shared vision may be the single most important task for the group to accomplish at the outset. Developing shared perspectives on both the vision and the process for enacting it are indispensable for success. Good communication is essential; face-to-face group meetings, brainstorming and other methods of envisioning a collective future provide a forum for dialogue which e-mail, for example, can not address adequately.

Steve Cisler suggests the use of a spoked circle as a graphical decision aid to fine-tuning the vision. The circle represents the "space" of decisions and goals, and the endpoints of the spokes represent the two possible extremes of each decision. Cisler (1994) shows an example of the spoked-circle used by the Silicon Valley Public Access Link (SV-PAL) Project. The upright spoke, for example, might be labeled "architecture" and the location of the small circle on the spoke near the "distributed" endpoint depicts the decision to use a distributed architecture instead of a centralized one. A point on the middle of a spoke would indicate an intermediate position between the views represented by the endpoints.

There are no stringent requirements as to how to use the tool. Simply identifying the spokes can be an important first step, as the spokes clearly show which decisions are to be made. It may not be critical to determine the exact location of the spot indicating a decision. In some cases, a group may decide to postpone a decision, but it is a group decision, nevertheless, that ultimately must be made with others in the group. If it hadn't been resolved, for example, whether the network should be free to use or whether there should be fees, the organizers could say, "We're still trying to resolve this. Which approach do you think is best?" The tool can be used as a way to explain compromises or transitional circumstances by showing the current point in relation to the direction along which the developers plan to proceed. For example, when the system is launched it might be deemed necessary to charge users a small fee, but ultimately the system would be expected to be free to use.

Solution: 

Create, communicate, enact and maintain a shared vision. Create the vision early in the life of any collective enterprise; it will guide the actions of the group or organization as a whole, and for individual projects that the group undertakes. Clearly communicate the vision, and use it to guide strategy, decision-making and goal-setting. As circumstances change, be prepared to modify the vision to keep it alive and capable of energizing group members.

Verbiage for pattern card: 

A vision should express values, purpose, and aspirations for a better future in simple terms that everyone can understand as the basis for participation in the group. Developing a Shared Vision may be the single most important task for the group to accomplish at the outset. It will guide strategy development, decision-making and goal-setting of the group or organization and for individual projects that the group undertakes.

Pattern status: 
Released
Information about introductory graphic: 
William Blake

Sustainability Appraisal

Pattern ID: 
748
Pattern number within this pattern set: 
100
Nick Plant
University of the West of England, Bristol
Version: 
2
Problem: 

There are many limitations to the take-up and use of information and communications technologies (ICT) in non-profit organisations. Technical, social and management issues are frequently involved, but the complex, inter-connected mix of factors at work is often confusing. There isn’t a common language for understanding and modelling a particular organisation’s situation. Furthermore, until understanding is achieved, action-planning and change is even more problematic. However, ideas of sustainability drawn from the worlds of sustainable development, sustainable communities and environmentalism are familiar to many civil society activists and non-profits. Can these ideas be imported to form a holistic sense-making framework for understanding non-profit ICT use? More important, can the use of sustainability indicators also help inform action-planning and change, on the basis that diagnosis is half way towards a cure?

Context: 

This pattern has emerged from extensive research, development and consulting on ICT in non-profit organisations (Plant, 2003). Non-profit organisations are key to organised social action and increasingly reliant on ICT in pursuing their missions, especially as they move from internal, efficiency-oriented, applications to those that support service delivery externally. But small non-profits are frequently vulnerable to, yet dependent upon, external expertise due to limited internal knowledge. Outside support is, furthermore, often technically-biased and solutions-focused. There is a need to facilitate internal capacity development and learning, especially on the organisational and political, not just technical, factors associated with ICT. The notion of sustainability as imported into this field embraces a holistic range of organisational, social and technical factors. These affect success and autonomy in the use of ICT, as well as technological longevity. The application of sustainability indicators to appraise ICT use in non-profits should interest both non-profit staff and outside helpers committed to a facilitative approach. Those needing a holistic understanding of a particular organisational situation, and those looking to move towards action-planning for change and improvement in ICT use, should benefit.

Discussion: 

A sustainability model was originally constructed, as an analytic abstraction for research purposes, to model the suggestion that three main factors, each with sub-factors, might explain sustainability or its absence in non-profit ICT.
The top-level factors were inspired by the triple bottom line in sustainable development (Henriques & Richardson, 2004) combined with information systems theory. They are associated with longevity (technical factors which affect IT quality and life expectancy), success (management factors which affect the overall impact of ICT use on the organisation) and autonomy (empowerment factors which affect the extent of appropriate relationships with outside expertise). A three-segment graphical representation was created to summarise and integrate these factors visually.

A method of appraising sustainability operationally in any given non-profit was derived from the theoretical model. A questionnaire asks respondents to agree or disagree with assertions associated with sustainability in each of the three main areas, using a five-point Likert scale. Drawing on Bell and Morse's (1999; 2003) approach to sustainability indicators, these qualitative responses are plotted on a three-segment diagram similar to the theoretical model. This results in a visual impression of sustainability, as subjectively interpreted by the organisational stakeholder(s) taking part.

A full "Information Systems Healthcheck" service was then designed (Plant, 2001). The consultant first gathers and preliminarily analyses sustainability appraisal data from completed questionnaires. A face-to-face meeting then takes place, at which feedback is offered, and the situational diagnosis is discussed with client representative(s). The consultation then moves towards initial action planning and change. Possible areas for improvement are drawn directly from the graphical sustainability appraisal "plot" and respondents’ annotations.

Specific action-plans that might bring about change and improvement are identified, focusing on segments where sustainability appears to be weakest. The follow-up to this part of the process involves a wider cross-section of the client organisation's staff being canvassed if possible in order to confirm, enrich or challenge the situational diagnosis and the action-planning steps emerging.

Evaluation of the healthcheck service suggests that it leads to new insight for client organisations. Key phrases appearing on evaluation questionnaires emphasise the strengths of a “completely outside perspective” that “forces the issue” to give participants an “understanding of context” and “make recommendations” from an “unbiased viewpoint” following “critical review”.

Insight appeared to be based largely on bringing to the surface ideas that were already latent within the organisation, newly articulated and legitimised as a result of the engagement. It was therefore argued that internal capacity can be unlocked by employing the external facilitator in the role of a ‘sounding board’. Drawing out multiple perspectives through this participative approach appeared particularly important.

The crucial requirement for the client to take ownership of the process cannot yet be taken for granted. For this reason and others, further action research is needed to confirm or challenge the findings. Follow-up work is time-consuming and demanding for clients, particularly if, as suggested during the healthcheck, the consultant’s definitions of ‘health’ and ‘sustainability’ are to be challenged, reviewed and appropriated to suit local conditions and culture.

The qualitative basis of this work also leads to its own challenges. The most effective sustainability appraisals have been those involving questionnaire responses from multiple stakeholders that express divergent views. Productive outcomes have resulted from the debate and discussion over the multiple subjective interpretations of sustainability that have emerged. Focusing on disagreement as well as agreement can of course generate conflict instead of consensus, so requires sensitive facilitation and careful management.

Furthermore, given that as follow-up clients are encouraged to engage organisational stakeholders at all levels (a move that could generally be considered ‘healthy’), such conflict can be problematic for those in less powerful positions. More generally, the process may influence the existing power balance; this could either be positive or negative in any given organisation. As a minimum, this possibility must be taken into account.

Solution: 

Sustainability ideas were originally imported into the non-profit ICT field in order to construct an explanatory model for research purposes, but their utility goes beyond this. The use of sustainability indicators has led to a practical grounded tool for understanding real-world non-profit ICT situations.

A common language for making sense of and modelling the organisational, social and technical factors involved in ICT sustainability in individual non-profits is now available.

But it has not only been used successfully to achieve situation diagnosis and understanding, it has also led non-profits towards practical action for change and improvement in ICT use. Although there is more work to be done, the core method, an "information systems healthcheck", involves a visual representation of sustainability that promotes accessibility, and a facilitative approach that can lead to empowerment and organisational learning. Furthermore, researchers concerned with industrial or other sectors have observed similarities with ideas such as capability maturity modelling, and this work may well have application beyond the non-profit sector.

Verbiage for pattern card: 

The adoption and use of information and communications technologies (ICT) present critical challenges to small non-profit organizations. The complex, interconnected mix of factors is often confusing. The idea of sustainability can be used to orient a holistic sense-making framework. Sustainability Appraisals promote inclusion and collaboration, and the facilitative approach can lead to empowerment and organizational learning.

Pattern status: 
Released
Information about introductory graphic: 
Nick Plant

Appreciative Collaboration

Pattern ID: 
741
Pattern number within this pattern set: 
99
Stewart Dutfield
Marist College
Version: 
2
Problem: 

Collaboration toward a shared goal is not always an uplifting experience; sometimes the problem is that there always seem to be problems. People can become discouraged in their work toward some common good. They suffer a dissonance between, on one hand, their enthusiasm for an uplifting cause and, on the other, the gritty reality of bringing it about. What seems at the outset to be a life-enhancing enterprise can produce frustration, burnout and turnover of group members.

Context: 

To pursue a shared goal is to seek a positive impact on the world: what David Cooperrider (1990) describes as a heliotropic movement, toward the light of a positive image of the future. As long as the group visualizes the positive contribution that its work will make, it will approach its work with optimism and hope. If pursuing the goal appears as the remediation of a deficit rather than movement toward a positive image, over time a focus on the negative will emerge.

Discussion: 

Conflict can affect a group of people positively or negatively; it can be functional or dysfunctional. Some level of conflict can lead to creativity, responsiveness to change, and learning from experience. Conflict becomes dysfunctional when it produces feelings of hostility, interferes with honest communication, and distracts from the shared goal. People become frustrated when conflict prevents them from achieving what they want to achieve. They may react through aggression, compromise or avoidance; each of these makes the situation worse than it was. The result is a diversion of the group’s attention to perceived problems with the collective enterprise: a language of deficit in which not merely the shared goal, but the group itself becomes a problem to be solved.

Geoffrey Bellman writes of the commitment, passion, and “aspiration for a larger life” (2000, p. 68) which energize people who seek to change the world for the better. If we can see the beauty in our collaborations, we can release the creativity that comes from a compelling vision of a future worth working for.

Human beings, the groups and organizations we work in, and the world we inhabit all contain the potential for this larger life. Through consistent attention to what is alive, and to what can be alive in the future, we can become more alive. The belief that that people are good and that they respond positively to being treated accordingly is well-grounded in research on the Pygmalion effect (Cooperrider, 1990). We respond to positive images of ourselves by regarding others more positively: by noticing their successes, remembering their strengths, and seeing challenges from a positive aspect.

An appreciative approach adopts a fourfold cycle of discovery, dreaming, design and destiny (Cooperrider & Whitney, 1999). It starts not by identifying a need or deficit, but by discovering the best of the current situation. It dreams or envisions what a better future might be, rather than analyzing what caused the deficit. In place of planning how to redress a deficit, it collectively constructs a design for a better future. Instead of acting to resolve a problem, this approach enacts a better future as its destiny.

To enact a better future suggests that a life-affirming end is a natural outcome of life-affirming means; we aspire to larger life in the world through larger life in ourselves and in our collaborations. If we learn to be drawn together by a positive image of each other, our collective effort “enhances the potential for creative, fresh human action toward a life-enhancing purpose” (Srivastva & Barrett, in Srivastva & Cooperrider, 1990, p. 386).

This can succeed if we continually revise our expectations of what we can achieve: to open new possibilities for ourselves, for those we collaborate with, and for the world we hope to improve. This requires that we continually learn by developing and revising “the norms, strategies and assumptions which specify what work gets done and what work is important to do” (Dixon, 1999, p. 48). We need to maintain a dialogue, with ourselves and others, about our individual and shared assumptions.

To better understand the value of others, we must suspend our own assumptions. People are seldom malicious or idiotic, but they often work from different assumptions; once we can understand these assumptions we can appreciate their value. For this reason, appreciating differences is critical to collaboration. Once we appreciate others’ concerns (Spinosa et al., 1997), we can embark on a dialogue about how to work together.

Appreciative collaboration assumes that differences are valuable, and focuses attention on what is positive in any situation; in place of a vocabulary of deficit, it offers a forward-looking language of hope. Combined with a clear shared vision, appreciative collaboration allows us to achieve life-affirming goals through life-affirming means.

Solution: 

Positive images of the future lead to positive actions. Consistently build positive expectations for the future on the basis of positive attributions to what has been achieved in the past. Constantly learn the value of others, and be prepared to change cherished assumptions if they undermine the larger life of the group.

Verbiage for pattern card: 

People working toward some common good can become discouraged when they experience the gritty reality of bringing it about. When the group visualizes the positive contribution that its work will make, it will approach its work with optimism and hope. Appreciative Collaboration encourages us to see the beauty in our collaborations, so we can release the creativity that comes from a compelling vision of a future worth working for.

Pattern status: 
Released

Informal Learning Groups

Pattern ID: 
757
Pattern number within this pattern set: 
98
Justin Smith
The Public Sphere Project & St. Mary's University
Version: 
2
Problem: 

Overemphasis upon formal education can lead to an oversight of alternative learning methods that could be more appropriate within certain contexts. Particularly, for adult populations looking to increase their understanding on relevant subjects, the option of pursuing formal training is not conducive due to the investment in time and extra resources it takes. As a result, people find it difficult to acquire the skills necessary for them to address a radically changing global economy, and thus many capable people continue to remain behind.

Context: 

In cities, in villages, in the work place, or an internet cafe, even in a coffee shop amongst friends, learning can and does take place. Individuals and groups of people can come together to share their knowledge in structured or non structured ways to actively engage one another to mutually build each others understandings. When other methods of learning are not available, and yet the skills necessary to gain better employment, or the building of awareness on specific issues facing a community are needed for achieving greater livelihoods; informal learning processes can serve as an effective alternate route to meet the needs of communites and individuals.

Discussion: 

In a variety of settings from the workplace to village level development initiatives, informal learning through group interactions and individual self-teaching can be an effective tool for developing new skill sets, alternative ideas and even new approaches to advancing livelihoods.

What is informal learning? There is a hot debate among many educators as to what it really is, especially since its practice has become more common place within developed countries as businesses and employees attempt to stay abreast with the latest developments in technologies, and management practices so that they can collectively and individually remain competitive in a market driven environment.

Definition:

  • Informal work-related adult education activities that take place without an instructor. Examples of such activities include on-the-job demonstrations by a supervisor or coworker; on-the-job mentoring or supervised training; self-paced study using books, videos, or computer-based software; attendance at brown-bag or informal presentations; and attendance at conferences, trade shows, or conventions related to one’s work or career (nces.ed.gov/programs/coe/glossary/i.asp).
  • Occurs in everyday life and may not even be recognized as learning by the individual. For example, using a television guide may not be equated by an individual as having learned how to use a table. Related concepts/terms include: incidental learning (www.nald.ca/adultlearningcourse/glossary.htm).

To better illustrate, here is a visual aid used to describe informal learning processes based upon information need.


It has been cited that, "Many times we can find the answer in the world around us, through either people, or formal courses, or bits of information. When it's not found (whether it doesn't exist or a search is incomplete), we go into a problem-solving mode. Then we need data, and analytical frameworks. If we do it in conjunction with others, we need collaboration and/or communication tools. Finally, if we solve it, we (should) close the loop by either adapting the materials to account for this problem in the future, or to create new material (Quinn, 2002)".

In the developing country, informal learning has gained a reputation as a tool for meeting a number of goals that not only include skills training, but also civic and health related education that can be acquired through individual inquiry, as well as through group interactions. Similarly, adult literacy projects that utilize an informal education approach (predominately among women populations) have gained increasing prevalence. In fact, women participants of local self-help groups often support one another through imparting knowledge to one another, they can help to tutor each other in their homes for building up literacy and educating each other on personal finance.

When done in a group context an informal learning project can consist of a number of group led demonstrations that relate to managing one’s personal finances, to starting a business, as well as how to use a computer for e-mail and even how to access your political representatives. The learning spaces are as dynamic and varied as the topics and the people often involved in them. Sometimes these groups are started through simple conversations among neighbors, or the group is seeded with support by an outside agency that brings some structure to the initial group development but after time allows the groups to be autonomous and define its own interests and pursuits.

Similarly, online learning groups can assist its members in learning new software, or computer programming. Take for instance the number of user forums dedicated to asking and answer technology related questions. This exchange among participants constitutes an informal learning group in which information is shared that ultimately builds upon the skills of the participants. In this online dialogue, individuals bring to the group their own experiences and expertise to share with other members of the group to help support a mutual sharing of knowledge. Even those not openly communicating with the group can benefit from finding answers to their own questions. As new doors are opened through this process new levels of curiosity emerge that can aid in the further participation in the group.

While these types of learning communities are contingent upon access to information technology; in other contexts these groups can meet within their geographical proximity. Community animator can act as a facilitator by asking participants questions that help them ask new questions or find answers to question that they may have not known how to answer before.

Regardless of how a group is organized the informal learning group serves two basic functions to provide access to information and knowledge creation as well as evoking a deeper level of individual curiosity among participants and to prompt them towards greater levels of self-enrichment, whether that be for financial gains or merely inner personal gains.

Though informal learning has gained greater focus over the years within development related education and beyond, technologies and access to information resources can make this pattern difficult to effectively utilize. While usage of these groups in development initiatives is high its difficult to ascertain whether or not they have had the level of benefit being represented through the increased effectiveness among employees with the corporations of more highly developed countries. While, this does not mean that informal learning groups are inadequate but it perhaps highlights the acceleration of learning possessed by those who have greater access to information on a larger scale. For this reason this pattern could be made more effective within a development related context through the linking with other patterns that emphasize technology infrastructure an alternative access to information for groups.

Solution: 

As an approach to improving the capacities of peoples involved in any number of development schemes designed to address local livelihoods, informal learning groups can provide an alternative avenue for supporting life-long learning spurring individual curiosities and the acquisition of new skills.

Community leaders, self-help groups, development agencies and local employers can all act as initiators in the upstart of informal learning groups and encourage and overall culture of participatory learning geared to meet the interests and needs of the community. All of these can be done through communities meetings, general or directed interactions during tea/coffee breaks, these opportunities can be pursued and developed at the local internet cafe or even time can be set aside by employers who realize the benefits of supporting a more educated and curious workforce.

Overall, the pattern tends to be mutually reinforcing as knowledge is created curiosity tends to be ignited furthering greater levels of self and group directed investigations. It's up to individuals, groups, communities and businesses to promote these endeavors, and thereby increase the intellectual capabilities of its local residents.

Verbiage for pattern card: 

Overemphasis on formal education can overshadow more appropriate learning methods. This is especially true for adults with time and money constraints. Informal Learning Groups can support life-long learning, skill-building, and curiosity. Community leaders, self-help groups, development agencies, and local employers can help launch educational projects that encourage a culture of participatory learning to meet community needs.

Pattern status: 
Released

Community Building Journalism

Pattern ID: 
745
Pattern number within this pattern set: 
97
Peter Miller
UMass/Boston
Version: 
2
Problem: 

How do activists, would-be activists, and those interested in learning about and participating in any movement or community of practice get a sense of what the best practices are, what the underlying philosophies are, who the leadership is and what they're thinking, what the key institutions and organizations are and how they're developing, what the most useful resources and tools are, and what's going on in other communities? How do people learn how to participate with a critical and reflective perspective?

Context: 

The journalistic pattern and communication tools noted here can be used in any field, narrow or wide, where public education and outreach as well as discussion and information sharing among key contributors and other participants are important to the vitality and development of the field.

Discussion: 

There are many ways of speaking to this family of problems/issues/concerns: face-to-face get-togethers, from conversations to conferences; email/discussion lists, blogs, web sites and bulletin boards; books and articles; faxes and radio—are all useful approaches. Tying into all of these, regular publications have come to serve a key role in movement-development and community-building. Tom Paine's Common Sense at the beginning of the American Revolution, arousing the colonists in a radically new "common sense" way, and The Federalist Papers, the country's first major newspaper op-ed series, designed to convince people to support the newly drawn up Constitution—these crucial works of popular journalism that helped set our country's founding are indicative of what can be found in any social and political movement, large or small, specialized or general. Regular publications that cover the events and developments of a movement are indicative of the depth of thought and commitment that people have to their work and their interest in sharing it and learning from one another. Movement/community-building journalism and their publications are most often written and produced by the actors and participants in the movement and provide reflections on the roots and meanings of specific contributions to the field; they tie particular events and achievements, programs, institutions, and actors to a wider field of interconnected activities that together point toward renewed possibilities for people creating a healthier and more democratic common world. Consider professional academic disciplines, how they all have their many journals (international, national, regional) and their growing on-line availability and distribution, and their importance to developing cohesion and direction in their respective communities of practice. Consider the situation among artists, social workers, leftists, conservatives, citizens of any size viable community. In American political life, consider the longevity of key political journals and how they have not only reflected trends and movements but helped define the movements themselves and provided an arena for its participants to learn about and from one another—that strand of radical liberalism that has characterized The Nation from its inception as a vocal anti-slavery voice, the descent from progressive liberalism to neoconservatism represented by The New Republic, the development and fracturing of the radical political culture and politics of eastern European Jewish immigrants as found in The Partisan Review, Dissent, and Commentary.

In the field of community media and technology, the Community Technology Review (www.comtechreview.org) reflects several useful pattern features of current community-building journalism:

• CTR has served as the formal and informal publication of both the Community Technology Centers' Network, www.ctcnet.org, the country's oldest and largest association of nonprofit and community organizations dedicated to providing emerging technology resources for those who don't ordinarily have effective access, and of the Association for Community Networking (www.afcn.org), the affiliation of institutions and individuals interested in developing community-wide information resources and tools. CTR has covered key directions and issues of its two prime organizational partners by placing them within the developments of the wider field of community media and technology. Thus, for example, the fall 1999 issue was a joint production of CTCNet, AFCN, and the Alliance for Community Media (ACM, www.alliancecm.org), the national association of community cable public, education, and governmental (PEG) access centers; ACM and community cable access center development receive on-going coverage. CTR has maintained close relations with the Community Media Review, ACM's official publication; with the fairly-recently established Journal of Community Informatics (http://ci-journal.net), the international journal of what is emerging as the emerging academic discipline of the field, especially outside the United States; with the Digital Divide Network, the online communication environment (at www.digitaldividenetwork.org) that has done so much to address issues involving the problem identified in its name; and with the Nonprofit Technology Enterprise Network (www.nten.org), the association of nonprofit technology assistance providers, and has offered ongoing coverage of NTEN, Circuit Riders, CompuMentor/TechSoup and other organizations/developments in this part of the field. To the degree it is a model, CTR suggests that coverage of key organizations in a field provide a useful map that can be of assistance to both the experienced actor and the new participant looking for information and guidance.

• CTR is published simultaneously on-line and in hard copy, using state-of-the-art tools most appropriate to each environment. The developing on-line environment has been designed with open source publishing tools (Movable Type/Drupal) that provide a large number of embedded hyperlinks for readers to easily explore special areas and references in depth, extensive searching capacity throughout the archives (www.comtechreview.org/issue.php), interactive options for reader comments/additions and communication with authors and editors. Desktop publishing is tied to appropriate printer and print-on demand options for hard copy production and distribution, providing a tangible publication for those readers and occasions where hard copy availability is especially appropriate and useful. With the growing number of links to community-produced audios and videos, CTR provides an integrated multi-media platform that models a variety of approaches that can be used.

• Articles are written by a combination of recognized leaders in the field and first-time authors who have worked on innovative projects and new resources. With first-time authors, editorial staff have expended substantial time in providing writing and editorial assistance. Overall, the tone and approach towards the reader is one that assumes an interest and some familiarity with the field but one that seeks to provide explanations and meanings when technical or field "jargon" or acronyms are used; in general the CTR seeks to welcome the reader into an on-going conversation among some of the major practitioners and leaders in the field (hence the inclusion and important role of photos of authors and individuals who are participants in the events covered). In contrast to so-called "objective" or "neutral" journalism and reportage, movement building journalism engages both the producers and readers in a way that builds and strengthens their communities.

Solution: 

Develop journalism and communication venues that present news, events, and developments in a field in-depth, covering key organizations and institutions to offer a map and guide, using the most appropriate communication tools for participant leaders and actors. For those interested in using hard copy or on-line tools for community-building in a field that does not currently make use of them, discuss the situation with your colleagues and compatriots and find an associated field where such tools are used. Those who have developed them will almost always provide useful advice and even volunteer assistance.

Verbiage for pattern card: 

How do activists and those interested in movements or communities of practice get a sense of best practices, underlying philosophies, strategies, leadership, key institutions and organizations, useful resources and tools, and current work? Developing journalism and communication venues that present in-depth news, events, and developments in a field is essential. And covering key organizations and institutions can help offer a map and guide.

Pattern status: 
Released
Information about introductory graphic: 
Peter Miller
Syndicate content